Reaching for the Ball: NBA Finds More Players and Fans Overseas

How the National Basketball Association -- now in its finals for the 2007 championship -- is going increasingly international.
10 June 2007

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One way to show support for a favorite player is, of course, to wear the team jersey with that player's number. The NBA reported in March that Kobe Bryant of the Los Angeles Lakers had the top-selling NBA jersey in China this season. Last year his jersey was the fourth most popular. He also has the top selling jersey in the United States.


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